Sahl Hasheesh, Red Sea, Egypt
Coral Arc Residences
Illustrative case studyLocation stock imagery — not the project.
Market
Red Sea, Egypt
Property type
Resort apartments
Units
160 · illustrative
Year
2026 · illustrative
Services
2
The challenge
Reaching European and Gulf buyers who research long before they travel.
Our strategy
Own the search terms for the resort and the region, then retarget through short-form video.
Launch thinking
The story behind the launch.
Brand narrative
A Red Sea base designed for the moments between adventure and stillness.
Tone of voice
Bright, experiential and internationally legible; specific about the destination.
Project USP
A Sahl Hasheesh coastal location positioned for second-home and international buyers.
Illustrative launch thinking; delivered scope and campaign outcomes require client confirmation.
Execution
- Bilingual content clusters and area pages
- Short-form video programme
- Portal listing optimisation
Results
12,400
Non-brand organic sessions · illustrative
210
Enquiries from organic · illustrative
All results shown are illustrative preview figures, not verified campaign results.
Services used
Next project
Nilora TowerCairo, EgyptNext step
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